How do I buy music from Mama Dance?
The music on Mama Dance isn’t bought but licensed to use in your production. Each new project/video/advertisement/film will require a new licence.
How do licence fees work?
Licence fees are based on several factors including who your production is being viewed by, how long they will have access to it and the type of production. We are CAPASSO members and use the CAPASSO rate card to calculate the appropriate licence fees.
Do you offer a subscription?
Mama Dance is composer-friendly, and we share all the income we receive with our composers. Subscription models generally negatively impact composers as their rights are either bought out or their income is greatly reduced through blanket payments.
CAPASSO can offer blanket licence agreements to select clients which are similar to subscriptions but allow for composers to receive the royalties due to them.
Can I get a licence agreement?
Yes! If you need to prove you licensed our music, you can use our invoice (and your payment) as proof in most situations. If you require a formal licence agreement, we can supply one as well.
Is Mama Dance Royalty Free Music?
No. Royalty-free music is a misleading and confusing term. Essentially it refers to music where you pay a once-off fee to download the music. You can then use it on any production you like as many times as you like (without paying a royalty). Mama Dance is a Rights Managed website where you pay per usage (or needle drop).
What is the benefit of using Mama Dance over a Royalty Free library?
They are 2 different business models, but in general composers that write for us will earn more through receiving royalties than once-off downloads of their tracks. Rights managed libraries like us therefore attract a higher calibre of composer
Can I use your music on social media?
Once you have licensed our music you can use it on social media. We have 3rd party agencies that monitor social media to ensure that our music has been licensed. If you receive a copyright notice it is just part of the process and all you need to do is upload our licence agreement or let us know and we will clear it for you.
Is your music available on TikTok?
Yes!
Are your licence fees negotiable?
While we use the CAPASSO rates to ensure a fair value for our music, we understand that every project and budget is different. We are happy to discuss licence fees that are fair for all parties.
I’m not in South Africa, can I still use your music?
If you are based in Africa, you can use our music, but for international users we would need to put you in contact with our licensing partners in your country.
How do I pay the licence fees?
Once your project is finalized and before it is uploaded or broadcast, reach out to us. We will send you a quote and on approval an invoice. Payments can be made into our bank account via EFT. We can also send you a link for credit card payments or our PayPal info if you prefer that method.
Do I need to pay royalties every time my ad is played with licensed music?
No. There are royalties that accrue when a production containing music is broadcast or streamed, but the broadcaster or streaming service is responsible for those royalties (in technical terms, performance royalties). You are only responsible for the licence fee that is paid when the production is created (in technical terms, a synchronisation licence).
Can I get a track adjusted to fit my project e.g. removing an instrument?
We try to provide our music in a way where no adjustment is needed e.g. No Vocal, Stripped, Alt versions etc. We also have stems for most tracks available on request (stems are the individuals instruments you hear in a track). If none of these options work, our composers can make adjustments but charge for their time.
Is there a difference between music for television ads and online ads?
The main difference lies in the licensing agreements and the specific guidelines of the platforms. Ensure compliance with the rules of the medium where your ad will be showcased.
Can I use instrumental music for my advertisement?
Absolutely. Instrumental music can be a powerful choice for ads as it avoids potential language barriers and allows the audience to focus on the visual elements of the advertisement.
How can I find affordable options for background music for ads?
Explore music libraries, where you can find cost-effective options without compromising on quality.
Are there any legal consequences for using unlicensed music in ads?
Yes, using unlicensed music can lead to legal action, including fines and the removal of your advertisement. It’s crucial to respect copyright laws and obtain the necessary licenses.
Can I get custom-made music for my advertisement?
Yes, many composers and music production companies offer custom music services tailored to your specific needs, ensuring a unique and exclusive sound for your ad.
What role do tempo and pacing play in choosing background music for ads?
The tempo and pacing of the music should align with the overall rhythm of your advertisement. Matching these elements can enhance the ad’s flow and emotional impact.
Where can I get guidance on choosing the right background music for my specific ad campaign?
Consult with music supervisors, licensing experts, or creative agencies experienced in ad production. They can provide valuable insights and help you make informed decisions based on your campaign’s goals.
