production music for africa

Gqom to Gospel, Afrobeats to Acoustic Pop

Mama Dance is the home of Africa’s favourite Production Music Libraries.

Production music is created specifically for use with picture e.g. Film, Advertising, Online Videos, Games, Animation and more…

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Send us a quick brief and we’ll find it for you!

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HOW TO LICENSE OUR  PRODUCTION MUSIC

1. SIGNUP

Go to our music search site and click the “register” button in the top right corner. Fill out your details and hit “submit”.  You should receive an activation email automatically.  Click the link, login and you are all set!

2. SEARCH

There are a variety of ways to find suitable tracks. You can browse by libraries, styles or playlists.  Use the keyword search or even paste in a youtube link.  If you find it overwhelming just contact us and we’ll find the music for you!

3. DOWNLOAD

Once you have found the tracks you like, hit the download button and you’ll get high resolution music that’s ready to go.  We don’t use audio watermarks as our music is tracked through digital monitoring.  Go crazy trying options in your edit and only pay for what you use in the final edit.

4. PAY

Our licensing model conveniently works on a “per production” not “per track” basis.  Find out more about our rates on our production music licensing page.  Email us the details of your project and a list of the tracks used and we’ll send you an invoice.  You can pay via EFT, Credit Card or Paypal.

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What is Production Music?

 

Production Music is unknown to many people although since it accounts for nearly half of the music you hear on TV; it is only unknown by name.  This may be because its name keeps changing.  Originally known as library music, it has also been called mood music or stock music, but is commonly referred to as Production Music these days.

 

As the name suggests, it is music that is specifically created for use in “productions”.    These productions can be anything from Advertisements to Films to Series to Online Content. Anything where music is added to something else (usually visuals or voice over) to create something new.  Commercial music on the other hand is music created specifically for the listeners pleasure.

 

Production Music therefore has a different goal to commercial music.  Commercial music usually tells a story within itself whereas Production Music helps another medium (e.g. a movie) tell a story.  It does so by creating different moods.  Because production music tracks are rarely used in their entirety, there is no need to have the verse, chorus, bridge structure of commercial songs.  Production music tracks are ruthlessly chopped up by editors who can often only need a few seconds of music.  Therefore the tracks provide as any options as possible including alternate mixes or minimal versions which may prevent an instrument clashing with a voice over.